Missouri Motorcycle Guide 2017

The Missouri Motorcycle Guide 2017 was created by Missouri Life Inc. for the Missouri Division of Tourism and other clients. It is a 100-page book with 36 motorcycle routes in Missouri. Routes include turn-by-turn directions, an illustrated map, a list of points of interest, and photos of highlighted points of interest. 40,000 copies were distributed through CVBs, retailers, and sales through MissouriLife.com

​

The concept and layouts for this edition were updated from previous issues by Kath Teoli. Work included revising the style guide, illustrating the maps, and flowing the text, photos, and elements on each route page. Many of the ads in this publication were also designed by Kath Teoli. This project was overseen by Sarah Hackman, Creative Director at Missouri Life, Inc.